Watches

How to choose a watch from independent brands

Microbrands offer what big names charge a premium for: reliable movements (Seiko, Miyota, Sellita, Ronda), sapphire crystals, 316L steel or titanium cases and designs with a real story. Start from how you will wear it: a diver for water and sport, a military or field watch for every day, a chronograph or GMT for travel, a time-only piece for formal occasions.

Frequently asked questions

Automatic or quartz?

An automatic winds itself with the motion of your wrist and needs no battery. Quartz is more accurate and maintenance-free; meca-quartz combines quartz accuracy with a mechanical-feeling chronograph.

Which case size should I choose?

For an average wrist (16-18 cm) 38-41 mm works well. Lug-to-lug matters too: under 48 mm a watch sits well even on slimmer wrists.

How much is shipping?

Shipping within Italy is free. To the main European countries it costs 8 euros; up-to-date options are always shown at checkout.